Form settings

When you open a form from the forms list, you land on the form's settings page. Along the top you will see seven tabs, each covering a different aspect of the form. The builder (where you edit the form content itself) is accessed by clicking Open Builder.

The seven tabs

  • Stats — analytics for this form: total visits, bounce rate, engagement rate, conversion rate, average completion time, step-by-step funnel, traffic sources, and an AI-powered drop-off analysis.

  • Leads — every submission captured by the form, split across two views: Converted Leads and Unqualified Leads. This is where you review, filter, and manage the people who have filled in your form.

  • A/B Tests — create and manage split tests on this form. Each test runs variants of the form against each other so you can identify which version converts better.

  • Submission — connect the form to Make.com and Leadbyte. Every new submission will be forwarded to whichever destinations you enable here.

  • Deploy — your form's public URL and custom domain settings. This is where you find the link to share, and where you connect a custom domain to replace the default /f/slug URL.

  • Tracking — add Google Tag Manager, Google Analytics, Microsoft Clarity, and Facebook Pixel IDs. When a visitor lands on your form, these tags fire so you can track traffic and conversions in your analytics tools.

  • Advertorials — create story-driven landing pages that sit in front of your form. Visitors read the advertorial first and are then led into the form at the end.

Inside the builder

The form's actual content — its steps, fields, design, and pages — lives inside the builder. Click Open Builder (top-right of the settings page) to enter it. Changes you make in the builder are saved automatically and take effect immediately if the form is published.

Did this answer your question?
😞
😐
😁